Best tips to drive traffic to any website - part 4

Best tips to drive traffic to any website - part 4

In this post, we are going to talk more about using articles as a tool for driving traffic.

As I’m sure you know by now, traffic is very important for any website to be successful and it’s especially vital if you want to earn money from the site. As we have discussed before, you can drive traffic to websites using a variety of methods including free and paid.

Some may say that article marketing is dead, but in my opinion among all of the different ways of driving traffic to a website, writing and submitting articles remains one of the most powerful tools you can use to get more visitors not to mention it helps turn you into an expert in your industry, which can only lead to good things!

Why is writing and submitting articles so great for driving traffic?

One of the main reasons is because they produce long-term results. A good article will continue to drive traffic to a website for a very long time after it’s published. They are always working for you by being available for anyone to read with a convenient link for them to visit to find out more.

Unlike other methods that offer quick results, articles have a lasting effect that keeps on giving sometimes for years. While they may not bring in hordes of traffic, all at once, they will often bring a small amount on a regular basis and this type of targeted traffic shouldn’t be ignored. They also provide permanent one-way links to your website, which is great for search engine rankings.

They are a very affordable way of driving traffic to any site you choose. You can write your own articles or you can hire a ghostwriter to write them for you, which usually isn’t very expensive.

You can then publish your articles to various places like your blog, social networks and article directories. There are also tools that you can use to automatically submit your articles to multiple directories at one time which when done correctly can increase the number of links pointing back to your site substantially.

As I mentioned earlier they also help build online credibility by turning you into an expert in your niche. Once you become recognized as you an expert people will listen to what you have to say because they trust you. Then they will feel confident when it comes to purchasing the products and services you recommend.

Articles are great search engines bait and the more you publish the more your site will be indexed and the better your rankings will be in the directory results. If your article happens to set listed in the top ten results on one of the major search engines like Google or Bing, you have the potential to get massive amounts of free traffic.

By including specifically targeted keywords in your articles you can get even better results, because the search engines will show your listing to people who are looking for information related to your niche and type those keywords, your articles and website show up on, therefore making it easy for you to get a lot of traffic on your website.

Lastly, they have a very viral effect. People who read and like them are likely to share them on social sites, with friends and even put a link to them on their own websites, which makes them extremely powerful for driving traffic anywhere you want to go.

Although it’s important to generate high volumes of traffic to a website in order to see result, it’s even more important for that traffic be targeted so that the people who visit your website are more likely to purchase the products and services you offer.

Since getting visitor’s to any website can take time and money, you don't want to waste your energies getting every person you can to the site. It’s much better to focus your efforts on reaching the people who are really interested in what you have to offer.

Now let’s go over a few ways you can accomplish this.

First, get to know your target customers and make sure that all your traffic campaigns are targeted. Once you know who you’re targeting it will be much easier to reach them.

This means understanding their wants and needs. It also means using the right method of contact as well as the right keywords and emotional triggers in your content and advertising materials. For instance, if you’re using Google Adwords, your ads must be designed to appeal to targeted consumers. If you’re writing articles, they must contain the carefully chosen keywords and phrases that your customers search for online.

Make sure your website is listed in the top search engines and directories that are related to your niche. For example, if your website is about selling products or services that relate to staying healthy, get your site listed under the health category. This way when people who are looking for this type of information there will be a better chance that they will find your website.

Publicize your website in relevant forums and online groups. Remember, the more you know about your potential customers, the better you will know where to find them. This means you can go to the relevant forums or online groups where they hang out so they can get to know you and you can subtly point them where you want them to go by sharing a link in your signature, which will conveniently show up whenever you post.

Make sure to be helpful, post relevant content and always keep in mind that the people in these forums are targeted consumers who are much more likely to buy from you once they get to know you.

Always be on the lookout for other websites that your target customers visit and inquire about advertising your site on theirs. Often time you can work out a trade where you promote their site in exchange for them promoting yours. This usually works best if the site you want to advertise on isn’t a direct competitor.

By combining several of these targeting techniques, you can generate plenty of targeted traffic to any website you want.

Next, I will be talking about a few more benefits of targeted traffic.

Best tips to drive traffic to any website - part3

Best tips to drive traffic to any website - part3

In the previous post, we talked about several ways to drive more traffic to any website you want. Now, we are going to talk about creating a solid plan for driving more traffic to any website.

Creating a marketing plan that outlines the steps you’ll need to take to drive traffic to any website is crucial. It will help you establish your goals and set up a cost-effective advertising budget. It will also help you determine a solid timeline and decide what tools you’ll need to get the job done.

Today we are going to go over a few simple strategies that you can use to develop a marketing plan specifically designed to generate traffic.

The first thing you should do is establish objectives and define your target URL’s. Once you know, exactly where you want to send the traffic, you’ll be able to determine the best way to generate it, whether it’s SEO, article writing, PPC or other methods like print advertising, social media or video marketing.

Next, you should establish your goals in terms of revenue. How much do you want to earn from your traffic campaign. This will help determine the volume of traffic you’ll need to reach your goals. Your objectives and goals will guide you in deciding the level of promotion you need to do to send traffic to your desired website.

Establish your advertising budget is a very important step. There are many ways of driving traffic to your website; some are free, some affordable while others can be quite expensive. You need to know what your budget is, so you can decide what methods will work best in your situation.

Bu sure to include allowances for necessary tools you’ll need. For instance, in order to capture leads and follow-up with your prospects, it is necessary for your website to have an email marketing system.

This captures your site visitor’s email addresses so you can contact them whenever you have something of value to share. It will also send out prewritten broadcasts automatically so you can set up a series of follow-up messages and let them go to work for you. Of course, these emails will have a link to the website where you want to send the traffic.

You also need to think about your short and long-term traffic strategies. It’s important to include multiple methods for generating traffic in your plan. As I mentioned previously, one of the quickest ways to generate traffic to any website is pay per click (PPC) advertising. This is because it can bring almost immediate results. It can be a great way to get a quick boost, but unless you keep investing on a regular basis it won’t last for long, so you need to have other methods for driving long-term traffic in places like blogging, SEO strategies, article marketing or forum participation because they are less costly and have more lasting effect.

Before you start implementing any strategy for generating website traffic, it’s essential to do your research and have a good understanding of how the method works this way you can create a solid plan of action to follow.

Make sure you look for the next post soon. We will be talking about more about using articles as a tool for driving traffic.