Google explains the loyalty graph this way.
"Loyal visitors are usually highly engaged with your brand and a high number of multiple visits indicates good customer and visitor retention. A high number of new visitors (i.e. those at the top of the table) indicates strong visitor recruitment. On this histogram, your most loyal visitors are shown on the bottom and your new and least loyal visitors are shown at the top."People either like this blog and return, or they don't and they stay away. That much is simple. It's useful to know the percentages.
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